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Contemporary business communication

Contemporary business communication

 Ober, Scot,
 Houghton Mifflin Co., 1998 ISBN: 0395870844
 3rd ed., Instructor s annotated ed. Boston : xxiv, 600 p. : col. ill. ; 26 cm. English
Communication in organizationsBusiness writingCommunication in managementBusiness communicationKinh doanhGiao tiếp trong kinh doanhQuản líKĩ năng giao tiếp
Mô tả biểu ghi
ID:4292
LCC HD30.3
DDC 658.45
Tác giả CN Ober, Scot,
Nhan đề Contemporary business communication / Scot Ober.
Nhan đề khác Guide to contemporary business communication.
Lần xuất bản 3rd ed., Instructor s annotated ed.
Thông tin xuất bản Boston : Houghton Mifflin Co., 1998
Mô tả vật lý xxiv, 600 p. :col. ill. ;26 cm.
Tóm tắt Students don t have to be convinced of the need for high-level communication skills. By the time they enter business communication classes, students know enough about the business environment to appreciate the critical role communication plays in the contemporary organization; they re also aware of the role communication will play in helping them to get a job and be successful on the job. To sustain this inherent interest, students need a textbook that is current, fast-paced, and interesting, just like business itself. Thus, a major objective of [the book] is to present comprehensive coverage of real-world concepts in an interesting and lively manner. -Pref.
Thuật ngữ chủ đề Communication in organizations
Thuật ngữ chủ đề Business writing
Thuật ngữ chủ đề Communication in management
Thuật ngữ chủ đề Business communication
Thuật ngữ chủ đề Kinh doanh-Giao tiếp-TVĐHHN.
Từ khóa tự do Giao tiếp trong kinh doanh
Từ khóa tự do Quản lí
Từ khóa tự do Kĩ năng giao tiếp
Địa chỉ 100TK_Tiếng Anh-AN(2): 000004611, 000005096
MARC
Hiển thị đầy đủ trường & trường con
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050[0 0] |a HD30.3 |b .O26 1998
082[0 4] |a 658.45 |2 21 |b OBE
100[1 ] |a Ober, Scot, |d 1946-
245[1 0] |a Contemporary business communication / |c Scot Ober.
246[1 ] |i Half title: |a Guide to contemporary business communication.
250[ ] |a 3rd ed., Instructor s annotated ed.
260[ ] |a Boston : |b Houghton Mifflin Co., |c 1998
300[ ] |a xxiv, 600 p. : |b col. ill. ; |c 26 cm.
504[ ] |a Includes bibliographical references (p. 582-584) and index.
505[0 ] |a Core concepts in business communication: Understanding business communication; Work-team communication; Using technology to access and share information -- Developing your writing skills: Writing with style, individual elements; Writing with style, overall tone; Process of writing -- Basic correspondence: Routine messages; Persuasive messages; Bad-news messages -- Report writing: Planning the report; Collecting and analyzing data; Writing the report -- Oral and employment communication: Business presentations; Your resume and job-application letter; Job interview and follow-up -- Reference manual: Language arts basics; Formatting business documents; Glossary.
520[ ] |a Students don t have to be convinced of the need for high-level communication skills. By the time they enter business communication classes, students know enough about the business environment to appreciate the critical role communication plays in the contemporary organization; they re also aware of the role communication will play in helping them to get a job and be successful on the job. To sustain this inherent interest, students need a textbook that is current, fast-paced, and interesting, just like business itself. Thus, a major objective of [the book] is to present comprehensive coverage of real-world concepts in an interesting and lively manner. -Pref.
650[0 0] |a Communication in organizations
650[0 0] |a Business writing
650[0 0] |a Communication in management
650[0 0] |a Business communication
650[1 7] |a Kinh doanh |x Giao tiếp |2 TVĐHHN.
653[0 ] |a Giao tiếp trong kinh doanh
653[0 ] |a Quản lí
653[0 ] |a Kĩ năng giao tiếp
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