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A framework for marketing management
A framework for marketing management
 Kotler, Philip.
 Prentice Hall, c2003
 658.8
 Đầu mục: 1
ABC’s of relationship selling through service
ABC’s of relationship selling through service
 Futrell, Charles.
 McGraw-Hill/Irwin, c2005
 658.85
  ISBN: 0072857056
 Đầu mục: 1 Lưu thông: 2
Business marketing management B2B
Business marketing management B2B
 Hutt, Michael D
 South-Western Cengage Learning, 2010.
 658.8
  ISBN: 9780324581676
 Đầu mục: 1
Business to business marketing management
Business to business marketing management
 Zimmerman, Alan S.
 Routledge, 2013
 658.804
  ISBN: 9780203067581 (ebk)
 Đầu mục: 2 Bản số: 1 Lưu thông số: 2
Business to business marketing management
Business to business marketing management
 Zimmerman, Alan S.
 Routledge, 2022
 658.8
  ISBN: 9780367757922 (hbk)
 Đầu mục: 1
Business-to-business marketing management
Business-to-business marketing management
 Glynn, Mark S.
 Emerald, 2012
 658.8
  ISBN: 9781780525761
 Đầu mục: 1
Contemporary marketing
Contemporary marketing
 Boone, Louis E.
 South-Western, 2001
 658.8
  ISBN: 0030314038
 Đầu mục: 1 Lưu thông: 14
La Marque
La Marque
 Heilbrunn, Benoît
 Que sais-je ?, 2022.
 658.8
  ISBN: 9782715410657
 Đầu mục: 1
Managing services marketing
Managing services marketing
 Bateson, John E. G.
 Dryden Press, ©1999
 658.8
  ISBN: 0030225191
 Đầu mục: 1 Lưu thông: 2
Managing services marketing
Managing services marketing
 Bateson, John E. G.
 Dryden Press, c1989
 658.8
  ISBN: 0030081475
 Đầu mục: 1 Lưu thông: 11