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Competitive intelligence for dummies

Competitive intelligence for dummies

 Wiley ; Chichester : 2013 ISBN: 9781118451021
 Hoboken, N.J. : 362 p. ; 23 cm. English
Mô tả biểu ghi
ID:37993
DDC 658.47
Tác giả CN Underwood, Jim,
Nhan đề Competitive intelligence for dummies / Jim Underwood.
Thông tin xuất bản Hoboken, N.J. : Wiley ; Chichester :John Wiley [distributor],2013
Mô tả vật lý 362 p. ;23 cm.
Tóm tắt Make competitive intelligence part of your business practice-and be on the cutting edge Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. Competitive Intelligence For Dummies introduces you to this fascinating subject and gives you the tools you need to incorporate it into your business decision-making process. Conducted within an organization
Thuật ngữ chủ đề Business intelligence
Thuật ngữ chủ đề Economic intelligence
Từ khóa tự do Chiến lược kinh doanh
Từ khóa tự do Kinh doanh thông minh
Địa chỉ 100TK_Tiếng Anh-AN(1): 000088853
MARC
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520[ ] |a Make competitive intelligence part of your business practice-and be on the cutting edge Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. Competitive Intelligence For Dummies introduces you to this fascinating subject and gives you the tools you need to incorporate it into your business decision-making process. Conducted within an organization
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