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A first look at communication theory

A first look at communication theory

 McGraw Hill, 2023. ISBN: 978126520924
 11th ed. New York : xiii, [1216] p. : ill ; 29 cm. English
Mô tả biểu ghi
ID:71323
DDC 302.201
Tác giả CN Griffin, Emory A.
Nhan đề A first look at communication theory / Emory A. Griffin, Andrew Ledbetter, Glenn Grayson Sparks.
Lần xuất bản 11th ed.
Thông tin xuất bản New York :McGraw Hill,2023.
Mô tả vật lý xiii, [1216] p. :ill ;29 cm.
Tóm tắt If you're already familiar with A First Look at Communication Theory and understand the approach, organization, and main features ofthe book, you may want to jump ahead to the "Major Changes in the Tenth Edition" section. For those who are new to the text, reading the entire preface will give you a good grasp of what you and your students can expect. A Balanced Approach to Theory Selection. We've written A First Look for students who have no background in communication theory. It's designed for undergraduates enrolled in an entry-level course, regardless of the students' classification. The trend in the field is to offer students a broad introduction to theory relatively early in their program. But if a department chooses to offer its first theory course on the junior or senior level, the course willstill be the students' first comprehensive look at theory, so the book will meet them where they are. Our goal in this text is to present 32 communication theories in a clear and interesting way. After reading about a given theory, students should understand the theory, know the research that supports it, see useful applications in theirlives, and be aware of the theory's possible flaws. We hope readerswill discover relationships among theories located across the communication landscape-a clear indication that they grasp what they're reading. But that kind of integrative thinking only takes place when students first comprehend what a theorist claims
Thuật ngữ chủ đề Information
Thuật ngữ chủ đề Communication
Thuật ngữ chủ đề Communication-Philosophy
Từ khóa tự do Triết lý
Từ khóa tự do Truyền thông
Từ khóa tự do Thông tin
Môn học Khoa Công nghệ thông tin
Tác giả(bs) CN Ledbetter, Andrew.
Tác giả(bs) CN Grayson, Glenn.
Địa chỉ 100TK_Tài liệu môn học-MH516016(1): 000143323
Tệp tin điện tử http://lib.hanu.vn/kiposdata2/bookcover/000143323_thumbimage.jpg
MARC
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245[1 2] |a A first look at communication theory / |c Emory A. Griffin, Andrew Ledbetter, Glenn Grayson Sparks.
250[ ] |a 11th ed.
260[ ] |a New York : |b McGraw Hill, |c 2023.
300[ ] |a xiii, [1216] p. : |b ill ; |c 29 cm.
520[ ] |a If you're already familiar with A First Look at Communication Theory and understand the approach, organization, and main features ofthe book, you may want to jump ahead to the "Major Changes in the Tenth Edition" section. For those who are new to the text, reading the entire preface will give you a good grasp of what you and your students can expect. A Balanced Approach to Theory Selection. We've written A First Look for students who have no background in communication theory. It's designed for undergraduates enrolled in an entry-level course, regardless of the students' classification. The trend in the field is to offer students a broad introduction to theory relatively early in their program. But if a department chooses to offer its first theory course on the junior or senior level, the course willstill be the students' first comprehensive look at theory, so the book will meet them where they are. Our goal in this text is to present 32 communication theories in a clear and interesting way. After reading about a given theory, students should understand the theory, know the research that supports it, see useful applications in theirlives, and be aware of the theory's possible flaws. We hope readerswill discover relationships among theories located across the communication landscape-a clear indication that they grasp what they're reading. But that kind of integrative thinking only takes place when students first comprehend what a theorist claims
650[0 0] |a Information
650[0 0] |a Communication
650[1 0] |a Communication |x Philosophy
653[0 ] |a Triết lý
653[0 ] |a Truyền thông
653[0 ] |a Thông tin
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691[ ] |a Truyền thông đa phương tiện
692[ ] |a Lý thuyết truyền thông
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700[1 ] |a Grayson, Glenn.
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